Game Marketing Genie Blog / Paid Advertising

by Game Marketing Genie, on 26-Apr-2022 09:43:11

As of 2022, the iOS app market share is 27.57%. However, when compared to Android, the iOS app store continues to outperform other operating systems in terms of revenue generation …

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Topics:Mobile Game MarketingVideo Game Marketing StrategyVideo Game MarketingDigital MarketingSearch AdvertisingPaid Advertising

by Game Marketing Genie, on 22-Mar-2022 10:05:06

The video game market shows no signs of slowing down. The industry added 500 million new users over the last three years, bringing the worldwide number of gamers to 27 …

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Topics:Mobile Game MarketingVideo Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyPaid Advertising

by Game Marketing Genie, on 16-Mar-2022 10:43:26

Ad monetization has become a key revenue-generating pillar for most games. By strategically displaying ads within the game, developers earn money through ad impressions and clicks. But ROAS campaigns for …

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Topics:Video Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyPaid Advertising

by Game Marketing Genie, on 03-Feb-2022 10:38:26

Do you want to grow the revenue for your GameFi app? Then, you need to sign up with the right crypto ad networks that will improve your revenue to achieve …

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Topics:Video Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyPaid AdvertisingCrypto Games

by Game Marketing Genie, on 12-Jan-2022 13:29:25

Following the iOS 14 update released by Apple, Google too came up with its own measures to safeguard its users’ privacy. On 3rd June 2021, Google informed developers that starting …

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Topics:Mobile Game MarketingVideo Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyApp Marketing StrategyGoogle AdsPaid Advertising

by Game Marketing Genie, on 20-Oct-2021 10:58:36

With an estimated 3 billion gamers worldwide, video games provide an effective advertising channel to reach consumers. Anyone who has played a video game lately knows how remarkably immersive they …

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Topics:Video Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyPaid Advertising

by Game Marketing Genie, on 22-Oct-2020 09:25:20

Great games are backed up by great marketing efforts. If you’re a game developer with a myriad of marketing channels, it is easy to be confused while designing your game …

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Topics:Influencer MarketingVideo Game Marketing StrategyVideo Game MarketingGame LaunchVideo MarketingDigital MarketingMobile MarketingPaid Advertising

by Game Marketing Genie, on 28-Jul-2020 14:32:07

The gaming industry is ever-evolving. Although there are best practices and templates for game design, creating a game that will be a hit with players still has considerable challenges. Why? …

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Topics:Video Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyMarketing AutomationPaid Advertising

by Game Marketing Genie, on 17-Mar-2020 16:08:25

There are various ways to advertise online. You can look into social media ads, search ads, email marketing and more. But many of the ads that you and your players …

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Topics:Video Game MarketingProgrammatic AdvertisingPaid Advertising

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