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While most marketing agencies will tell you email marketing is old-school, the truth is that it actually works! At Game Marketing Genie, we get subscribers on to your, mailing list, enticing them with uniquely crafted emails, and convert them into high-value customers. Our email marketing strategies help brands reach prospective customers’ inbox directly, giving businesses a much higher ROI than other inbound marketing techniques.
Utilize the power of data to craft email strategies that convert subscribers who refuse to engage further. Learn more from Game Marketing Genie experts.
Stay on top of the evolving email marketing trends
Most customers on email subscriber lists rarely respond to brand emails that contain generic and uninteresting copy. Based on the exact profile of your target customer, our creative team of experts design copy that is engaging, effective and enticing. The more personalized the communication, the more likely they are to respond.
While creating the emails is one part, managing your audience to make them fit the customer profile and target demographic for your brand is essential. Running an email campaign for an uninterested demographic is futile. By connecting with the right people at the right time, our email marketing strategy is an end-to-end process
By setting processes in advance that automate your brand’s email marketing workflow from start to finish, Game Marketing Genie reduces your team’s workload. Along with setting up your email campaigns and scheduling your communication based on a meticulously planned calendar, we also provide any additional support if required.
Our experience cuts across industries and markets
Expand the reach of your email marketing strategy for an improved ROI and higher customer loyalty, with active support from our experts.
This involves two main parts – finding your target demographic based on your business goals and finding the brand values that resonate with them. Our team of experts build a framework for your email marketing strategy based on this. This includes different content for different campaigns and acts as a broad blueprint for the duration of your campaigns.
Based on the discoveries made, our creative and marketing team collaborate to craft each email based on the desired outcomes. This includes the actual content of the emails as well as when and where to share them. The creative team ensures that every communication reflects the tone and voice that your brand represents.
Once the email marketing strategy is implemented, it is essential to periodically look at the analytics to obtain tangible observations and go back to the drawing board for tweaks. These are implemented across the entire campaign. Our industry-leading research helps reduce any unnecessary expenses and guarantees an efficient campaign, every time.
We have worked with great companies of all sizes
Infinity Heroes is a simultaneous real-time strategy game that aims to breathe new life into the traditional digital card game experience through the alteration of existing decks via in-game actions.
Skylanders Ring of Heroes is a mobile role playing game that is set in the Skylanders universe and which sees players building teams of popular characters to fight in a turn-based manner against many well known enemies .
Owls and Vowels is an engaging mobile app word game that encourages players to expand their vocabulary by spelling new words and competing with friends to beat their high score.
I have worked with Game Marketing Genie on a TVC production for our mobile game with millions downloads worldwide. Thanks to Game Marketing Genie, it is on TV now! They are always very professional and attentive. They work very hard and they provide additional service for free after delivery to ensure the perfect end result. I really appreciate that. GMG is a full service agency so we will absolutely consider work with them in more areas and I would like to recommend Game Marketing Genie to all marketers in gaming industry because the experience of being a client is amazing!
Frank F, Word Crossy
Engaging with us gives you the assurance that you are working with one of the best globally awarded companies
Email marketing offers your brand the opportunity to grow organically within a specific segmented audience, prompting them to advance from the awareness stage of the product lifecycle to the retention stage.
Allow Game Marketing Genie to create customized email layouts for your brand that drive engagement and clicks. From promo codes and personalized offers to automated updates and timely discounts, our team utilizes data to optimize your content for your audience, thereby helping you achieve your marketing goals. We will segment your audience, personalize your communication, automate your messages based on audience-behavior, and never miss a good opportunity!
Speak with one of our experts to discover how email marketing strategies can accelerate your success. Get the best answers possible directly from the professionals within 24 hours (or faster!).
This is not recommended as audiences in a purchased subscriber list haven’t asked for your promotions. Instead of this negative association, we recommend discovering subscribers through data and utilizing email marketing to connect with them.
Our experts conduct a thorough audit of your brand and make a decision on the different types of campaigns to be run. This detailed brand audit is designed to discover the best practices for every specific brand.
There is no one-size-fits-all approach to content creation and we are confident that our experts can create any content that we see fit for your brand. Based on the content that works best, we create further workflows and strategies.
Yes, we can. We run large multi-variable tests to understand the impact of various factors including audience segments, delivery time, content, and CTAs. This gets replicated across the campaign for an increased open rate.
Now that your Email Marketing is taken care of, Game Marketing Genie can help you optimize other aspects of your marketing strategy as well