Game Marketing Genie Blog

Cryptocurrencies have been gaining popularity since 2000, and it looks like everyone wants to invest in this relatively new realm. Blockchain technology has fascinated many users in almost every sector, …

Following the iOS 14 update released by Apple, Google too came up with its own measures to safeguard its users’ privacy. On 3rd June 2021, Google informed developers that starting …

According to the latest projections by Tech Jury, the global gaming market is expected to generate revenues of more than $180 million by the end of the year. As estimated, …

Are you looking to attract more players to your mobile game by improving the effectiveness of your ads? Creative testing is one of the things you need to do to …

Advertising has become a key part of the mobile gaming experience, with developers of F2P games using it to generate revenue for their games. However, the ad formats you choose …

The mobile game market is very crowded. New games are launched every day, meaning the number of your competitors will increase with time. Faced with such stiff competition, your best …

Apple’s release of the iOS 14 update has had huge effects on the mobile game and app advertising space. The update gives Apple users the choice to block the IDFA …

Merge and puzzle games are all the rage right now. The games are doing well because of their simple mechanics and engaging meta-layer elements that include building, treasure hunting, building …

In 2020, Twitch achieved a monumental milestone. It surpassed 3 billion hours watched in a single quarter, an impressive 83.1 percent increase Y-O-Y, thus cementing Twitch’s position as the world …