Game Marketing Genie Blog

Gaming will be THE industry to watch in 2023. Millions of consumers who used gaming to cope with the pandemic's uncertainty have continued to play for enjoyment as an integral …

Gaming platforms are no longer just for gamers. Last year, advertising in mobile games, including non-gaming brands, was a popular marketing tool. According to an InMobi report, 60% of advertisers …

The potential for blockchain games is immense. Giving consumers a chance to earn money while playing games is a strong motivator to keep them around for longer. However, things will …

Numerous games are getting added to the gaming industry, and it shows no sign of slowing down. Never before has there been greater access to games that people can play …

Gaming's consistent growth is evident from its position as the largest and most diverse industry in the entertainment sector. The gaming industry is worth more than $145 billion globally and …

Every month, over 30 thousand apps enter the iOS App Store (source: Statista). Although only a few of these apps are geared toward social media, they all compete for the …

The digital marketing landscape will only become more complex as technology evolves and consumer behavior changes. It's challenging to keep up if your in-house marketing team is forced to do …

The video game industry is thriving and is expected to keep expanding. If you're releasing a new game, there's a good chance you aren't aware of the sprawling opportunities waiting …

Influencer marketing has penetrated nearly every industry, and the gaming industry is no longer a newcomer to the fray. Involving gaming influencers and streamers in your marketing is one of …