by Game Marketing Genie, on 23-Mar-2023 11:33:04

For game developers, nothing's more frustrating than seeing players come and go without a trace. You spend countless hours crafting a game to be enjoyed, only to have your efforts …

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Topics:Video Game Marketing StrategyVideo Game MarketingTargeted AudiencesAudience RetargetingDigital MarketingPaid Advertising

by Game Marketing Genie, on 08-Mar-2023 12:10:33

In today's competitive gaming landscape, keeping players engaged and retained is THE most critical aspect of game development. Did you know 70% of mobile game players churn within the first …

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Topics:Video Game Marketing StrategyVideo Game MarketingTargeted AudiencesAudience RetargetingDigital Marketing

by Game Marketing Genie, on 28-Feb-2023 09:59:38

Are you frustrated that your game isn't getting the recognition it deserves on Steam? You're not alone! With an extensive array of categories available, it's no wonder the Steam platform …

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Topics:Video Game MarketingWeb AnalyticsTag ManagementGoogle Analytics OptimizationDigital MarketingComplete Guide

by Game Marketing Genie, on 21-Feb-2023 13:10:18

As a business, you gain incredible amounts of data everyday from various sources including your marketing campaigns, social media pages, websites, and more. This data contains a wealth of information …

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Topics:Video Game MarketingWeb AnalyticsTag ManagementGoogle Analytics OptimizationDigital MarketingComplete Guide

by Game Marketing Genie, on 14-Feb-2023 11:27:24

Do you need help attracting and retaining players for your game? Are you falling behind in the crowded gaming market where new games are entering what feels like every other …

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Topics:Video Game Marketing StrategyVideo Game MarketingTargeted AudiencesAudience RetargetingDigital Marketing

by Game Marketing Genie, on 07-Feb-2023 10:40:01

Game marketers are obsessed with metrics like CPI, ARPU, and DAU. They are the key to unlocking campaigns that drive downloads, leading to better marketing strategies and exposure for your …

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Topics:Video Game Marketing StrategyVideo Game MarketingWeb AnalyticsDigital MarketingData-Driven MarketingConversation Rate OptimizationPaid Advertising

by Game Marketing Genie, on 31-Jan-2023 12:18:12

Gaming will be THE industry to watch in 2023. Millions of consumers who used gaming to cope with the pandemic's uncertainty have continued to play for enjoyment as an integral …

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Topics:Video Game Marketing StrategyVideo Game MarketingDigital Marketing

by Game Marketing Genie, on 17-Jan-2023 10:47:48

Gaming platforms are no longer just for gamers. Last year, advertising in mobile games, including non-gaming brands, was a popular marketing tool. According to an InMobi report, 60% of advertisers …

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Topics:Video Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyTargeted AudiencesDigital Marketing

by Game Marketing Genie, on 10-Jan-2023 10:04:57

The potential for blockchain games is immense. Giving consumers a chance to earn money while playing games is a strong motivator to keep them around for longer. However, things will …

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Topics:Gaming CommunitiesVideo Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyDigital MarketingNFT GamesCrypto Games

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