Game Marketing Genie Blog / App Store Optimization

by Game Marketing Genie, on 24-Mar-2022 11:02:15

Game monetization is hard, and it's even harder when it comes to free to play games. Players can access F2P games for free, and most don't feel the need to …

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Topics:Mobile Game MarketingApp Store OptimizationVideo Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyApp Marketing Strategy

by Game Marketing Genie, on 29-Dec-2021 10:00:00

Are you looking to attract more players to your mobile game by improving the effectiveness of your ads? Creative testing is one of the things you need to do to …

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Topics:Mobile Game MarketingApp Store OptimizationVideo Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyApp Marketing Strategy

by Game Marketing Genie, on 22-Dec-2021 12:05:58

Advertising has become a key part of the mobile gaming experience, with developers of F2P games using it to generate revenue for their games. However, the ad formats you choose …

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Topics:Mobile Game MarketingApp Store OptimizationVideo Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyApp Marketing Strategy

by Game Marketing Genie, on 15-Dec-2021 11:17:39

The mobile game market is very crowded. New games are launched every day, meaning the number of your competitors will increase with time. Faced with such stiff competition, your best …

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Topics:Mobile Game MarketingApp Store OptimizationVideo Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyApp Marketing Strategy

by Game Marketing Genie, on 08-Dec-2021 12:07:32

Apple’s release of the iOS 14 update has had huge effects on the mobile game and app advertising space. The update gives Apple users the choice to block the IDFA …

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Topics:Mobile Game MarketingApp Store OptimizationVideo Game Marketing StrategyVideo Game MarketingDigital Marketing StrategyApp Marketing Strategy

by Game Marketing Genie, on 15-Apr-2021 10:53:52

So, you’ve created a brand new mobile game and want to enter the market. But how do you gain traction for your app among millions of others? Conversion rate optimization …

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Topics:Mobile Game MarketingApp Store OptimizationVideo Game Marketing StrategyVideo Game MarketingApp Marketing StrategyCustomer JourneyDigital MarketingConversation Rate Optimization

by Game Marketing Genie, on 13-Apr-2021 09:36:37

Casual games make a major part of the gaming industry. These games support instant gameplay and are played with simple mechanics such as timing, agility, stacking, and turning. A recent …

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Topics:Mobile Game MarketingApp Store OptimizationVideo Game Marketing StrategyVideo Game MarketingApp Marketing StrategyDigital MarketingMobile Marketing

by Game Marketing Genie, on 08-Apr-2021 11:03:56

Paid traffic is wonderful, but when your app gets organic traffic, it’s even better. Organic traffic helps brands position their products and services better in the market, but building it …

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Topics:Mobile Game MarketingApp Store OptimizationVideo Game Marketing StrategyVideo Game MarketingApp Marketing StrategyDigital MarketingData-Driven Marketing

by Game Marketing Genie, on 06-Apr-2021 11:24:57

Your app may have great features and offer innovative content, but it may still struggle to have a good conversion rate if the app store product page has not been …

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Topics:App Store OptimizationContent MarketingVideo Game Marketing StrategyVideo Game MarketingApp Marketing StrategyDigital Marketing

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