At Game Marketing Genie, we deliver measurable business growth that provides a positive ROI for our clients. After all, why hire a generic marketing agency when you can access a specialized game marketing agency with UX developers, creative designers, media planners, programmatic buyers, analytics superstars, data scientists and AI development specialists all in one place?
Recent Posts by Game Marketing Genie:
The mobile game market is very crowded. New games are launched every day, meaning the number of your competitors will increase with time. Faced with such stiff competition, your best course of action is to reduce your mobile game churn rate and...
Apple’s release of the iOS 14 update has had huge effects on the mobile game and app advertising space. The update gives Apple users the choice to block the IDFA (Identifier for Advertisers) from their apps. Among other things, this means that apps...
Merge and puzzle games are all the rage right now. The games are doing well because of their simple mechanics and engaging meta-layer elements that include building, treasure hunting, building and resource management. The games are especially...
Twitch hit a major milestone in the second quarter of 2021, racking up 6.51 BILLION hours watched in that period — its most per quarter ever! And sure, while these numbers were likely due to the COVID-19 pandemic, they're still pretty high at 5.64...
Twitch Raids and Host Mode are popular ways for small streamers to gain prominence. Creators get more viewers on their streams when they are raided and can keep their users engaged by hosting other streams on their channels.
Game publishers can use...
The video game industry has enjoyed massive growth over the last few years. It is currently valued at $178 billion and is expected to grow to $268.8 billion dollars in 2025, according to data from Statista. This growth is attributed to the adoption...
Pokemon GO, Fortnite and Polytopia are a few examples of free to play (F2P) games that went viral and became major players in the gaming world. Many game devs (perhaps even you too) hold these games as shining examples of the kind of success to...
The beginning of the year was slow when it came to funding gaming projects. However, video game investors have turned this situation around by investing in early-stage startups, hopeful they would deliver hits.
According to Crunchbase data, in the...
With an estimated 3.09 billion gamers worldwide (source: Exploding Topics), video games are a compelling entertainment AND advertising channel. Anyone who has played one lately knows how immersive they have become. The level of detail in today’s...
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