As video games have become a widespread form of media, with gaming consoles in houses everywhere, the internet's emergence has further propelled their growth. Gaming-related searches constitute a substantial portion of regular search queries, making...
Video content has become a potent tool for game marketers in today's digital landscape, helping to captivate audiences, boost user engagement, and drive conversions. The use of video content has become crucial in highlighting the distinctive...
Apple’s release of the iOS 14 update has had huge effects on the mobile game and app advertising space. The update gives Apple users the choice to block the IDFA (Identifier for Advertisers) from their apps. Among other things, this means that apps...
The video game market shows no signs of slowing down. The industry added 500 million new users over the last three years, bringing the worldwide number of gamers to 2.7 billion according to data from Business Wire. The growth is fueled by mobile...
Creating an amazing mobile game, from the initial development to the nerve-wracking promotion phase is a challenge. Now, you're at a crossroads – it's time to think about making some serious money out of your passion project through game...
The gaming industry is one of the most powerful markets, generating billions of dollars. The industry's dynamic growth has led to an increasing number of companies seeking opportunities in the gaming sector. If you're wondering how a game marketing...
The video game industry is colossal and thriving, with a projected value surpassing $500 billion by 2027. The primary segment, mobile gaming, reached an impressive $116.43 billion in 2022. This offers significant opportunities to penetrate the...
Step into the future of gaming with virtual reality (VR) as it revolutionizes the gaming industry. Brace yourself for some jaw-dropping stats, as Finances Online predicts VR gaming revenues will skyrocket to $2.4 billion by 2024. As the VR market...
Marketing a game is as essential as designing levels and polishing the user interface. The big development studios are spending millions on ads and celebrity endorsements. If you can't compete on these terms, your best bet for finding players for...
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