Game Marketing Genie Blog / Video Marketing (2)

Merge and puzzle games are all the rage right now. The games are doing well because of their simple mechanics and engaging meta-layer elements that include building, treasure hunting, building and resource management. The games are especially...

Twitch hit a major milestone in the second quarter of 2021, racking up 6.51 BILLION hours watched in that period — its most per quarter ever! And sure, while these numbers were likely due to the COVID-19 pandemic, they're still pretty high at 5.64...

Twitch Raids and Host Mode are popular ways for small streamers to gain prominence. Creators get more viewers on their streams when they are raided and can keep their users engaged by hosting other streams on their channels. 

Game publishers can use...

SEO services are at the heart of digital game marketing because of their ability to drive targeted traffic to your website. Interested users visit search engines to look for the best video games to play. With the right search engine optimization...

Gaming brands are part of a vibrant $138.4 billion industry that’s only growing. There are more than 2.8 billion gamers across the globe, with the demographic profile split evenly between males and females.

In addition, the age of a typical gamer...

Steam is the world’s largest distribution channel for PC games, with approximately 120.4 million players using it for their favorite games in 2022.Sounds like a lot of players, but most developers struggle to attract players to their Steam pages....

You've got to nail your game's launch to boost your chances of success in the competitive video game market. Thousands of video games are launched every minute, but statistics by Startup Grind show that only 0.01 percent of them succeed. Most of...

Video is the best-performing type of content. One-third of all online activity is spent watching videos, making it the best medium for marketing your brand online. Video marketing statistics from WyzOwl show that 86 percent of businesses use video...

Content marketing is a powerful way to grow your video game and reach your target players. One area of content marketing that’s gaining significance is video marketing. According to Oberlo, 54% of consumers want more video content from brands they...