Game Marketing Genie Blog / Digital Marketing Strategy (11)

Organic traffic is one of the best ways to get new clients. It assures viewers of your brand's credibility, increasing the likelihood that they'll prioritize you when making a purchase.

Modern-day consumers require social proof before buying from a...

There’s a reason why the big names in gaming we all know have made it in the market for decades. Whether you’re an indie game developer or an accomplished game publisher with a catalog of games behind you, it is impossible to make a mark on your...

If you've got a new game or are launching to a new market, then you need a go-to-market (GTM) strategy. Competition in the gaming industry is very fierce, and with limited resources to market your game, you need a proper plan to ensure you're on the...

Are influencers just hype? Does influencer marketing work? You may have some questions, but here at Game Marketing Genie, we know influencer marketing works! Statistics show that it delivers better results than traditional advertising methods...

The iOS App Store and Google Play Store are both flooded with apps, making it hard for your app to get the results it deserves. That’s why you need to know the right strategies to help your game stand out in today’s hypercompetitive market. While...

Technology is constantly changing, and the video game industry is no different. We are heading to a future where discs, downloads, and even consoles may not be required since people will be able to stream their favorite games across the internet...

The boundary between the real and virtual worlds continues to break down, offering users breathtaking experiences that, only a short time ago, were the stuff of science fiction. With technology advancing rapidly, the things we used to see in Star...

Podcasts are hot right now. They fit seamlessly into our busy lives, allowing us to listen to interesting material as we go about other chores, travel or relax. Podcasts are presented in a personal context, making them a great pick for users who...

Is it enough to have a great game? Not if your audience doesn't know about it. Working on a press release with your game's launch or updates is one of the best ways to create that spark. And if you're not out there announcing your news, you can bet...