Game Marketing Genie Blog / Digital Marketing Strategy (17)

Influencer marketing is an effective way to promote your business and is one of the fastest-growing marketing techniques. 

A study from Matter Communications showed that 82 percent of people trust influencers' recommendations over other promotion...

Making the most of your marketing budget is essential to a successful launch. To ensure you get the best value, you must choose the correct advertising form to invest in.While traditional advertising is still popular, the popularity of influencer...

Customers are at the heart of every successful company. The days of competition being based on price and one-size-fits-all marketing campaigns are over. To acquire and retain customers, businesses have to interact with them and build one-on-one...

You need your site to appear when your potential customers are looking for it, and to do this you’ll need it to rank high in search engine results. No matter how great your content is, it’s useless if the search engines aren’t finding it. This is...

Social media has simplified our interactions and made it easy to connect with people across the world. Businesses are part of this social media craze, with marketers turning to different platforms to connect with clients. The average person spends...

Mobile devices are used by almost everyone now, from young children to adults in their later years. About 90 percent of the time spent on mobile devices is app-based, resulting in a huge market for mobile apps. This has resulted in an oversupply of...

It’s a hard world out there for new video gaming companies.

But it doesn't mean you can't make it. While not in the gaming industry, there are plenty of successful unicorn startups whose names you’ve probably heard of. These include Uber, and more...

More and more businesses are taking their marketing strategies online. 

You might be wondering what the reason for this is. Out of the almost 7.75 billion people in the world, more than half all have their own unique smartphone or are internet...

The marketing strategies you’ve used in the past won’t work for you the same way they used to. Any good business knows that they need to stay up-to-date to ensure that they stand out in their market. This includes researching trends, rethinking...