Game Marketing Genie Blog / Mobile Game Marketing (4)

Paid traffic is wonderful, but when your app gets organic traffic, it’s even better. Organic traffic helps brands position their products and services better in the market, but building it can be a challenge and it can take some time. That’s why...

Mobile gaming is a major part of the gaming market. Data from Statista shows that there were 3.5 billion smartphone users worldwide in 2020, almost half of the world's population. One of the things people use their smartphones for is playing games....

For an effective mobile game launch, having a good strategy makes a world of difference. While there's no guaranteed route to success, you can increase the probability through strategic planning and execution. Considering the gaming industry's...

As an indie developer, you might be worried about how to get your game out there. The market is very crowded, making it difficult to get noticed and get users to download your game.

Furthermore, the big companies, powered by big marketing budgets,...

If you are releasing a new app, you’re up against a lot of competition. As of the 3^rd quarter of 2020, there were 2.87 million apps on Google Play Store and 1.97 million apps on the Apple App Store.

This is the competition your precious app faces,...

The last two decades have seen tremendous gains in the mobile gaming world. What may have started for many as a casual game of Snake on Nokia phones is now a multi-billion dollar industry. In fact, 60% of the total gaming market is dominated by...

Your mobile game has finally launched. You have managed to attract a lot of users who play your game regularly. This is excellent news.

But if your app’s download rate has started to plateau or even decline, you’ll have to come up with creative ways...

The iOS App Store and Google Play Store are both flooded with apps, making it hard for your app to get the results it deserves. That’s why you need to know the right strategies to help your game stand out in today’s hypercompetitive market. While...

The boundary between the real and virtual worlds continues to break down, offering users breathtaking experiences that, only a short time ago, were the stuff of science fiction. With technology advancing rapidly, the things we used to see in Star...