Game Marketing Genie Blog / Social Media Marketing (2)

You’re making a new game and have a date set for its launch. But you’re still one step behind - you must consider your game launch marketing strategy!You should think about this process well before the game is launched or even complete. However,...

Not getting enough sales despite investing in Instagram and Facebook marketing? Try Twitter. Twitter marketing has relatively less competition, giving your game a better chance of enticing the new players and convincing them to hit download. This...

Are you considering social media for game promotion? Well, it is one of the most effective ways to generate brand awareness. With an impactful social media strategy, you can achieve the desired results. By following a well-devised social media...

Facebook and Instagram have remained two of marketing's go-to digital marketing platforms. But when it comes to the gaming industry, you must go the extra mile to reach your gaming audience — remember that marketing only on conventional media may...

Merge and puzzle games are all the rage right now. The games are doing well because of their simple mechanics and engaging meta-layer elements that include building, treasure hunting, building and resource management. The games are especially...

Twitch hit a major milestone in the second quarter of 2021, racking up 6.51 BILLION hours watched in that period — its most per quarter ever! And sure, while these numbers were likely due to the COVID-19 pandemic, they're still pretty high at 5.64...

Twitch Raids and Host Mode are popular ways for small streamers to gain prominence. Creators get more viewers on their streams when they are raided and can keep their users engaged by hosting other streams on their channels. 

Game publishers can use...

Data from Statista shows that the video game industry has generated more than $175 billion in revenue in 2021, up from $78.61 billion in 2017. The number of game downloads has also increased during this period, with statistics from TechCrunch...

To understand Discord's marketing strategies, let's first understand what Discord is. It’s a popular voice and chat platform with over 200 million active monthly users. While it’s used by creators and brands, it’s also a goldmine for game developers...