Game Marketing Genie Blog

Behind the scenes in programmatic advertising there’s a lot more going on than you might realize. You might not understand a few of the key terms you’re seeing thrown around …

There are various ways to advertise online. You can look into social media ads, search ads, email marketing and more. But many of the ads that you and your players …

Your competitors are on social media, snapping up customers and nailing their content. In a world that understands the importance of these platforms, if you're not putting out incredible content …

Everyone gets paid ads in their social media feeds — including you, we're sure! These posts are usually tagged and come from brands that may be of interest, appearing as …

If your business isn't on social media, you're missing out on opportunities to attract, connect with and convert your audience into loyal brand advocates. Almost 4.41 billion people will be …

From social media's inception in the late 1990s to its popularity today, gamers have been sharing opinions and searching for news. For instance, around 2.98 billion people use Facebook monthly …

There is no point in having a gaming studio if you’re not bringing in players. You want your audience to convert, and you need to market in a way that …

Digital marketing is one of the biggest - if not the biggest - forms of marketing available to game devs today. Your audience is bound to exist online somewhere, and …

Only half of all small businesses survive past their fifth year. This is because they face difficulties that bigger, established brands often don’t have to imagine. Smaller teams, lower budgets, …