Game Marketing Genie Blog / Digital Marketing (9)

Paid traffic is wonderful, but when your app gets organic traffic, it’s even better. Organic traffic helps brands position their products and services better in the market, but building it can be a challenge and it can take some time. That’s why...

Your app may have great features and offer innovative content, but it may still struggle to have a good conversion rate if the app store product page has not been properly optimized.

Offering high-quality visuals is essential for your app store...

Some 6.2 billion people own mobile devices (source: Oberlo)! Mobile device users heavily dominate web traffic, and your online business will be disadvantaged if you don’t optimize your site for them. So, dive into why mobile site optimization is so...

There are 5.25 billion people that own at least one mobile device, accounting for more than 67 percent of the global population. Chances are, you may be reading this on your phone right now! As such, reaching out to audiences across the world is now...

Big data is a must-have for your marketing success. Data is everywhere around us, but it isn't the presence of data that's important. What matters is how you obtain and analyze it for your game. Big data management has done wonders for businesses...

Businesses have a massive amount of data available to them on a daily basis. But not all of this data will help them, and only companies that can derive useful insights will flourish. This is the reason why large enterprises attribute their success...

Mobile gaming is a major part of the gaming market. Data from Statista shows that there were 3.5 billion smartphone users worldwide in 2020, almost half of the world's population. One of the things people use their smartphones for is playing games....

The video gaming industry is flourishing and has an audience base that is ever growing, presenting incredible opportunities for businesses to tap into. If you think that advertising in the esports segment won’t bring you a good return on investment...

Last updated: Jan 9th, 2023

Mobile games make up a significant portion of not only the gaming industry but also the app market. Tending to be easy to play, short in length and often free, mobile games have taken up such a large market share because...